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Maximizing Results in Public Relations with Client Collaboration

Maximizing Results in Public Relations with Client Collaboration

by AKCG | Dec 4, 2024 | PR Firm, PR Strategy

Successfully collaborating with clients is at the heart of a successful public relations campaign. A strong partnership between PR professionals and clients fosters stronger, long-term relationships, leading to more impactful and successful PR initiatives. In this...
How to Choose the Best Media Target for Your Pitch

How to Choose the Best Media Target for Your Pitch

by Angelica Flynn, APR | Oct 19, 2024 | Media Relations

“I want our news to run in The New York Times.” Raise your hand if your organization’s leaders have ever asked this of you. Leaders zoned in on the pulse of an organization may view all of the company’s news – from anniversary celebrations and executive changes to new...
How to Approach Media Relations for Colleges and Universities

How to Approach Media Relations for Colleges and Universities

by Angelica Flynn, APR | Jul 22, 2024 | Higher Education, PR Strategy

A college campus is ripe with stories and good ones at that. Take a walk through the halls of an academic building and you’ll encounter revolutionary ideas from a brilliant professor. The dorms may house incredible students breaking barriers while carving out their...
Tips for Building and Maintaining Relationships with Reporters

Tips for Building and Maintaining Relationships with Reporters

by AKCG | Jun 10, 2024 | Media Relations

“It’s all about who you know.” Creating and maintaining relationships with journalists, reporters and editors is crucial for effective public relations. You may have the perfect pitch and a newsworthy story. But for public relations professionals, established...
Crafting Newsworthy Pitches in Senior Living

Crafting Newsworthy Pitches in Senior Living

by AKCG | Apr 24, 2024 | Media Relations, PR Firm, PR Strategy, Senior Living

In the dynamic field of public relations, especially within the senior living industry, crafting a pitch that captures attention and drives media engagement is essential. A strategic approach to media relations can help balance newsworthiness with client objectives,...
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Latest Posts

Why Recognition Matters When Choosing the Best Crisis Management PR Firms
July 23, 2026 - By Emilia Andrews
Why Recognition Matters When Choosing the Best Crisis Management PR Firms

Why Recognition Matters When Choosing the Best Crisis Management PR Firms When a Crisis Happens, Credentials Matter No organization plans for a crisis. But leadership transitions, cyberattacks, regulatory investigations, workplace incidents, litigation, product recalls, student safety concerns, executive misconduct, and [...]

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AKCG Meet the Team Series: Mike Garrett
July 20, 2026 - By AKCG
AKCG Meet the Team Series: Mike Garrett

Meet Mike Garrett, Project Coordinator at AKCG – Public Relations Counselors. In his role, Mike supports the firm’s crisis communications and issues management work. What motivated you to seek a career in communications? When I began studying at Rowan University, [...]

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Hennes Communications Ranked (Again) Among Top Crisis Communications Firms in 2026 Chambers Crisis & Risk Management Guide
July 13, 2026 - By AKCG
Hennes Communications Ranked (Again) Among Top Crisis Communications Firms in 2026 Chambers Crisis & Risk Management Guide

CLEVELAND, Ohio – July 13, 2026 – Hennes Communications, a Division of AKCG – Public Relations Counselors, has once again been ranked in the 2026 Chambers Crisis & Risk Management Guide, marking its fourth consecutive year in the Crisis PR & Communications – USA [...]

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AKCG is a nationally recognized, award-winning public relations firm providing crisis communications, media relations, and reputation management services. We build, preserve, and restore positive reputations through strategic counsel, communications, and proactive planning.

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